So What Is A Social Media Network?

social media

social media

So What Is A Social Media Network?

Basically, a social media network is made up of individuals or organizations that are connected through various social contacts ranging from casual acquaintances to family members. Social networks are established to encourage connections and communication to occur on a wide variety of levels.

A basis for the theory of social networking was a study performed by Stanley Milgram in 1967 that established that any two random United States citizens are connected to one another by a series of six intermediaries, on the average. This idea was made more popular by the play and subsequent movie, “Six Degrees of Separation”, as well as the television show “Six Degrees”. Current Internet experiments continue to explore this concept, such as the Ohio State Electronic Small World Project and Columbia's Small World Project.

These experiments currently confirm that five to seven degrees of separation are sufficient to connect two people through the Internet. This also serves to confirm the potential effectiveness of Internet social networks to build new connections between people.

The first Internet social network began in 1995 and has 12.9 million visitors today. This makes it difficult to comprehend the rule of 150, also known as the Dunbar number that states that the size of a genuine social network is limited to about 150 members. Over 200 Internet social networking sites exist and the number of members that belong to most them steadily increases.

In an Internet social networking site, a group of founders sends messages to invite members to join the site. Those members then invite additional members and the links continue to grow. Some social networking sites offer viewable profiles for members, address books and online social connections on a social or business level. Many Internet social networks are open to the public.

Internet social networks are a convenient way to link with new people, both personally and professionally. Consider that the senior director of Nielson/NetRatings, Jon Gibs, states that Internet “…social networking is not a fad that will disappear. If anything, it will become more ingrained in mainstream sites.”

The following are 20 of the most Popular Social Media Sites Right Now published by Antony Maina


This is the biggest social media network on the Internet, both in terms of total number of users and name recognition. Founded on February 4, 2004, Facebook has within 12 years managed to accumulate more than 1.59 billion monthly active users and this automatically makes it one of the best mediums for connecting people from all over the world with your business. It is estimated that more than 1 million small and medium-sized businesses use the platform to advertise their business.


You might be thinking that limiting your posts to 140 characters is no way to advertise your business, but you will be shocked to know that this social media platform has more than 320 million active monthly users who make use of the 140 character limit to pass on information. Businesses can use Twitter to interact with prospective clients, answer questions, release latest news and at the same time use the targeted ads with specific audiences. Twitter was founded on March 21, 2006, and has its headquarters in San Francisco, California.


Founded on December 14, 2002, and launched 0n May 5, 2003, LinkedIn is hands-down the most popular social media site for professional networking. The website is available in 24 languages and has over 400 million registered users. LinkedIn is great for people looking to connect with people in similar industries, networking with local professionals and displaying business related information and statistics.


While it’s no Twitter, Facebook or LinkedIn, Google+ has its place among the popular social media sites. Its SEO value alone makes it a must-use tool for any small business. Launched on December 15, 2011, Google+ has joined the big leagues registering 418 active million users as of December 2015.


YouTube — the largest and most popular video-based social media website — was founded on February 14, 2005, by three former PayPal employees. It was later bought by Google in November 2006 for $1.65 billion. YouTube has over 1 billion website visitors per month and is the second most popular search engine behind Google.


Launched in March 2010, Pinterest is a relatively newcomer in the social media arena. This platform consists of digital bulletin boards where businesses can pin their content.  Pinterest announced September 2015 that it had acquired 100 million users. Small businesses whose target audience is mostly made up of women should definitely invest in Pinterest as more than half of its visitors are women.


Like Pinterest, Instagram is a visual social media platform. The site, launched on October 6, 2010, has more than 400 million active users and is owned by Facebook. Many of its users use it to post information about travel, fashion, food, art and similar subjects. The platform is also distinguished by its unique filters together with video and photo editing features. Almost 95 percent of Instagram users also use Facebook.


Tumblr is one of the most difficult to use social networking platforms, but it’s also one of the most interesting sites. The platform allows several different post formats, including quote posts, chat posts, video and photo posts as well as audio posts, so you are never limited in the type of content that you can share. Like Twitter, reblogging, which is more like retweeting, is quick and easy. The social networking website was founded by David Karp in February 2007 and currently hosts more than 200 million blogs.


Flickr, pronounced “Flicker,” is an online image and video hosting platform that was created by the then Vancouver-based Ludicorp on February 10, 2004, and later acquired by Yahoo in 2005. The platform is popular with users who share and embed photographs.  As of October last year, Flickr had more than 112 million users and had its footprint in more than 63 countries. An average of a million photos are shared daily on Flickr.


This is a social news and entertainment networking website where registered users can submit content such as direct links and text posts. Users are also able to organize and determine their position on the site’s pages by voting submissions up or down. Submissions with the most positive votes appear in the top category or main page. Reddit was founded by University of Virginia roommates Alexis Ohanian and Steve Huffman on June 23, 2005. A decade later, the site boasts more than 36 million registered accounts and 231 million monthly visitors.


Snapchat is an image messaging application software product that was created by Reggie Brown, Evan Spiegel and Bobby Murphy when they were students at Stanford University. The app was officially released in September 2011, and within a short span of time they have grown immensely registering an average of 100 million daily active users as of May 2015. More than 18 percent of all social media users use Snapchat.


WhatsApp Messenger is a cross-platform instant messaging client for smartphones, PCs and tablets. The app relies on the Internet to send images, texts, documents, audio and video messages to other users that have the app installed on their devices. Launched in January 2010, WhatsApp Inc. was acquired by Facebook on February 19, 2004, for about $19.3 billion. Today, more than 1 billion people use the service to communicate with their friends, loved ones and even customers.


Capitalizing upon human curiosity is an ingenious idea that would lead to the creation and launch of Quora in June, 2009. The website, co-founded by two former Facebook employees, Charlie Cheever and Adam D’Angelo now claims that it received more than 80 million monthly unique visitors, with half of them coming from the U.S. So far, the question-and-answer website has managed to raise $141 in venture capital funds and while it doesn’t look ready to go public yet, it’s definitely a company to watch.


With over 40 million users, Vine is a rapidly growing video sharing social media app that allows users to share 6-second video clips with their followers. While this looks like a really short time for a video, businesses of all sizes are having tremendous success using the service. Vine was founded in June 2012 and later acquired by Twitter in October 2012, just before its official launch.


Periscope is a live video streaming mobile app that was developed by Joe Bernstein and Kayvon Beykpour. The two started the company in February 2014 and later sold it to Twitter for $100 million in March 2015. Four months after its March 2015 relaunch, Periscope said that it had surpassed 10 million accounts and in December the same year, Apple announced Periscope as the app of the year.


BizSugar is a social networking platform and niche resource for small business owners, entrepreneurs and managers. The site was created in 2007 by DBH Communications, Inc., a provider of award-winning business publications, and later acquired by Small Business Trends LLC, in 2009. The platform allows users to share videos, articles, blog posts, podcast among other content. It also allows users to view and vote on submissions by other members.


StumbleUpon is a discovery engine that finds and recommends content for its users. More than 25 million people use StumbleUpon for entertainment and information. In addition, more than 80,000 publishers, brands, and other marketers have used StumbleUpon’s Paid Discovery platform to promote their businesses. StumbleUpon was owned by eBay from May 2007 to April 2009, when Garrett Camp, Geoff Smith and several investors bought it back. It is now an independent, investor-backed startup once again.


This is a social bookmarking web service for discovering, storing and sharing web bookmarks. The site was founded by Peter Gadjokov and Joshua Schachter in 2003 and acquired in 2005 by Yahoo. By the end of 2008, Delicious claimed that it had bookmarked 180 million URLs and acquired more than 5.3 million users. The service was later sold to AVOS Systems in April 2011 who later sold it to Science Inc. In January this year, Delicious Media said that it had acquired the service.


Founded more than a decade ago (November 2004), Digg is a news aggregator with a curated front page that selects stories specifically for the Internet audience, The topics vary widely from trending political issues to science to viral Internet issues and anything in between. Digg supports sharing of content to other social media platforms such as Facebook and Twitter. In 2015, the company claimed that it had about 11 million active monthly users.


Viber is a Voice over IP (VoIP) and instant messaging app for mobile devices that was developed and released by Viber Media on December 2, 2010. The app also allows for the exchange of audio, video and images between users. As of April 2014, Viber had accrued close to 600 million registered users and 230 monthly active users.


Ida Mae Boyd

Test of Firefox "Copy as HTML" Addon

Firefox (FF) has an addon which I used to use a lot. If I remember correctly, I used it to do blog posts back when was still alive. That site is, of course, no longer among the living since Yahoo bought it and closed it down. I'll always remember that there was a lot of discussion comparing Posterous and Tumblr. Me….I always preferred Posterous. I think Tumblr is sorta dumb and a waste of time.

But… I'm posting these links to show how the FF plugin (pi) works. It's very simple you just highlight the text you find interesting on whatever site you're at. Then you paste that item onto your blog post. I assume it works the same with MSWord too.

I think I'll also make a screen capture video for this post too. You'll see.

German 10-year sovereign bond yields turn negative for first time

The NWO has totally screwed up the world economy for average people.

Nearly Three Dozen Undocumented Immigrants Dropped Off In Weatherford

Think this bothers our Great Deceiver? Think again!

Paul Ryan Ignores Mass Muslim Migration..

I didn't trust Ryan from the first time I saw his picture.

Deportations Of Visa Overstayers Drops By 80%…

Even most developing countries have more border security than we do. I can just imagine me asking for 'benefits' from Colombia if I overstayed my visa (which I did…but I paid a fine and I'm legal now).

Russia To Release Hillary Intercepted Emails?

I would LOVE to see this. And the Putin might do it too. You KNOW he's already read them.

Dogs, Metal Detectors, Searches at Public Gatherings…

The harassment in the US is only going to get worse.

FDA Approves Stomach Pump to Combat Obesity…

How long will it be before the first death because of something so stupid?

BofA: Investor cash levels 'consistent with recession'…

It's not a matter of 'if' the hammer falls…but 'when'.


I think this is a good thing but you can bet that the Rothchilds, are going to try to punish the Brits.

Europe Rising Far Right…

Good. Let's hope it's as bloody as the French Revolution.

Here's the link to the video screen capture I made of me doing this.



Facebook Marketing: Are You Using It in Your Business?

facebook marketing

facebook marketing

Facebook Marketing: Are You Using It in Your Business?

As a business owner, you know that you are constantly wondering how you can attract more clients. If you own an online business, the answer to your traffic problem is internet marketing. You need to remember that without marketing, you will never be able to get targeted traffic to your website. Today, any kind of business, whether online or offline are now using internet marketing in order to expand their reach for new customers.

Internet marketing is not quite as easy as it may sound. You have to consider the fact that you need to work hard in order for you to attract targeted traffic to your website. You need to write a lot of good articles to read that is related to the products or services that you are selling and you also need to join groups and participate in them. Also, your website need to be attractive.

Whatever you are selling, internet marketing is a hard task to do, but when it works, it is well worth the effort and money.

However, thanks to social networking website, such as Facebook, you will see that internet marketing is a lot easier than ever before. First of all, in all social networking websites, Facebook is one of the most popular sites. Here, you will already have the numbers you need. This means that it already has traffic. With millions of subscribers logging in and out each day and also millions more registering each day, you can be sure that you will be able to get your fair share of targeted traffic.

In Facebook, you will see all kinds of people with different social backgrounds.

Also, the members themselves will try to separate themselves from distinct groups. The fact that Facebook will allow people to create and join groups you will be able to easily find your target customers.

Whether the group is separated by age, school, gender or interests, you will see that you will find all sorts of groups in Facebook.

Another great thing about Facebook is that it will provide every member with the tools needed in order to communicate with their network. These tools can be considered to be great tools for you to use in order to advertise or market your products or services to other Facebook subscribers. From applications to news feeds and blogs, you will see that Facebook will be able to provide it all.

Now that you know about Facebook, the next question would be how to market in it. The first thing that you need to do is subscribe in Facebook. After subscribing, you may want to try adding your old friends. Invite them to join Facebook to start building your network.

Then, try joining groups with interests that is related to the products or services that you are selling.

Use the tools in Facebook to attract people to view your profile page. Add videos, pictures and applications.

Basically, this is how Facebook can help in marketing your products or services. It will readily provide you with traffic and the tools you need to market, but it is entirely up to you to do the marketing yourself.

You have to figure out how to properly use the tools in order for you to effectively market your products or services. These are the things that you need to remember about Facebook.

Ida Mae Boyd

OneCoin Takes Another Twist – No Doubt Just To Survive

OneCoin Takes Another Twist – No Doubt Just To Survive

Actually, I'm just trying to pump up my blogging numbers. But there is a certain amount of entertainment in this news. It seems that one again, like a rat that just won't die, OneCoin comes up with yet more criminally-motivated creativity. According to this article from, one of my most favorite anti-MLM websites (because their research is always excellent), OneCoin has acquired another failing scam company, BNG International (BNGI).

BNGI was operated out of Portugal by a guy named John Mercucci (sometimes spelled Marcucci). His company has a very dark past stretching back to the infamous TelexFREE.

Also of note here is the Brazilian factor. TelexFREE was also founded in Brazil ….by Carlos Wenzaler and two of his buddies. Later, when the US feds shut TelexFREE down, Carlos managed to escape back to Brazil where he is presently involved in serious litigation with Brazilian authorities but his co-owner James Merrill had roots in the Massachusetts area and the feds caught him. James is presently 'óut on bail' under very restrictive conditions.

Also of note, Portugal and Brazil share a lot of common social, legal, and business institutions and BNGI originated in Portugal and thus also has (or had) a fairly extensive membership in Brazil. Logic says that that's probably what OneCoin wants due to the fact that everyplace they go, more sooner than later their worthless business model goes belly-up, they get in trouble with local regulators, and their disgruntled distributors make like too unpleasant for them to stick around. So…they pack up and move on to another territory of 'fresh meat'.

Regarding this new partnership, OneCoin hasn't officially announced it but BNGI and Mercucci have.

Mercucci also attended the recent farcical major company event in London which OneCoin dubbed, 'Goldrush'. If you see my prior article about OneCoin you'll note that the event was a total joke. In fact, so is OneCoin (a joke) due to the fact that their operation exhibits all the characteristics of what the US FTC classifies as a Ponzi scheme or pyramid scam…e.g. they don't really have a tangible product or service, they have zero transparency, they are regulated by nobody, and the supposed product they do offer their distributors has zero real use to anybody.

Other available information indicates that BNGI has not paid their distributors for over a year….yet this is the corporate 'bond' that OneCoin wants their distributors to be excited about. It's like finding out that your mother is marrying Charles Manson.

Why anybody would be so stupid as to join a shady group like OneCoin is totally beyond me.


Bye Bye "Old" LinkedIn?

Bye Bye "Old" LinkedIn

How many famous restaurants do you know which were sold to new owners who claimed that they were going to continue the tradition that made the restaurant famous in the first place? Probably at least a few, right?

How often did those promises really work out? Probably they usually didn't, right?

Well, get ready to watch LinkedIn(LI) change because it was just bought by none other than Microsoft (MS). And by the way…how many people (other than some of their employees) consider MS their favorite company? I mean, did Skype get any better after MS bought it?

The news, here, says that MS paid $26B for LI and that they wanted it as part of their efforts to (you've heard this before) diversify. MS must have been very serious about getting LI because they paid 3X for it what the paid for Skype.

I was just thinking yesterday how so much of the content on the internet is useless crap. But of course the LI product and it's oft-touted uniqueness, i.e. its network of supposed 'professionals' who are eager to make deals with like-minded, professionals, is much different than the drama and silliness that has made so much money for Facebook and other time-wasting social media sites.

The question for loyal users of LI is, "How much will it change… and how?"


Current Facts About Snapchat You Probably Didn’t Know

Current Facts About Snapchat You Probably Didn´t Know (in no particular order)


  1. Snapchat Inc. has 150 million people using the service each day.

  2. It’s 4 years old.

  3. It has more active daily users (now) than Twitter.

  4. Snapchat’s is very strong among Millennials and the 18-34 age group. But of course, unemployment is also.

  5. Facebook, which does have it’s share of ´hot’ apps too(e.g. WhatsApp) is probably feeling the heat from Snapchat (especially in the 18-34 demographic where SnapChat’s is strongest) and has recently acquired an app called Masquerade, which offers similar photo-manipulation tools as does SnapChat.
    Note: “Hot” is not to be confused with “productivity oriented”.

  6. Snapchat has degraded the art of communicating by turning it into a game whereby people send annotated selfies and short videos. It allows people to use its imaging software to swap faces in a photo, transform themselves into puppies, and barf rainbows. Snapchat encourages people to visit the app frequently with features such as the "Snapstreak," which counts the number of consecutive meaningless days they’ve been communicating with their closest friends.

  7. Snapchat was one of the first messaging platforms to program their other content, such as news and Live Stories, to disappear after 24 hours… closely mirroring the real significance of that content to anybody anyway.

  8. It Would Take 158 Years To Watch Every Snapchat Story… but people are trying. As evidenced by the downturn in the US economy.

  9. Snapchat Reaches 11% Of Americans… as evidenced by the increasing number of Americans renouncing their citizenship in favor of moving to other countries where people actually have ‘lives’.

  10. 60% Of All Smartphone Users Are Now On Snapchat… threatening the accuracy of the term “Smartphone”.

  11. Snapchat Is Now Worth $20 Billion… but of course the US dollar is worthless anyway.

  12. Snapchat's Video Views Are Now Greater Than Facebook's… a nefarious achievement to true patriots.

  13. Snapchat Ads Are Viewed Up To A Million Times Per Day.

  14. Snapchat's Daily Video Views Have Increased 400% Year-On-Year.


Expected Google Algorithmic Trends for 2016

Expected Google Algorithmic Trends for 2016



SERP rankings are important for your business to enjoy the success that it deserves. Unfortunately, we can often become too caught up in standard marketing approaches and fail to realize that many of these could be outdated due to a Google algorithmic update.

Although even the experts are not certain as to what we can expect for 2016, there are a few likely trends which could very well take shape in the months ahead. Let's take a look at a handful of the most dramatic.


Duration-Based Video Rankings

This trend is actually quite interesting, for it signals that Google is placing more importance on the overall user experience than ever before. We are all aware that videos now play a massive role in rankings and client conversions, but this is predicted to substantially change in 2016 (1). Google will now view how long a visitor spends watching a video under the assumption that longer viewing times indicate content of a higher quality. So, this could also affect your SERP rankings. Keep your videos short, to the point and most importantly, entertaining!


Email Interaction

This next prediction has actually caught some users by surprise. In the past, companies would have been only mildly concerned with how their emails were categorized based upon their content. It was volume more than anything else. Some believe that Google may begin to incorporate which folder an email is sent to alongside standard rankings.


For example, messages which are defined as spam could have an impact upon your overall rankings. This very same concept could apply if a user automatically marks an email as spam or places it into her or her junk folder. So, quality will need to be emphasized over sheer quantity.

Rich Search Results

You may have noticed that certain searches provide more in-depth results (such as Wikipedia, Google maps or links to videos) than others. This is another “wave” within the SERP Ocean that is expected to take shape. This is actually considered to be more of an ongoing trend than a future prediction (2).

Sites that rank higher and which are able to offer high-quality content are likely to enjoy a better visual presence within the SERP in general. This professional appearance will obviously lead to higher inbound hits and increased conversion rates. Meta tags, adding PageMap data and rich snippets can all help you to develop such a presence.

Mobile-Friendly Advertisements

This should once again come as no great surprise considering the emphasis that is now placed upon mobile-responsive websites. For some time, Google has been adapting their search engine to accommodate the needs of modern mobile phones. However, we should note here that they recently filed for a patent to transform the bulk of their texts to meet the needs of the smartphone-wired consumer (3). Why is this important for your site? Assuming that your page is not able to meet the needs of the mobile user, its rankings will suffer even more than in the past. So, it is now more important than ever before to include such features as long-scrolling pages, easily downloadable graphics and an overall uncluttered page to appeal to the mobile user.

As we have mentioned previously, there is still a number of questions in relation to what we may or may not see emerge from the bowels of Google in the coming months. We have only highlighted some of the most important areas to take into account. Adapting to these trends now can save you a great deal of time and frustration in the not-so-distant future.

Richard Tipsword
MarketHive Developer






Windows Movie Maker Still Gets The Job Done

Windows Movie Maker Still Gets The Job Done

There was a time several years ago when hardly a day went by that I didn't read something on Every time I did, I always found something interesting and useful. Over the years, MakeUseOf (MUO) hasn't gotten any less interesting or valuable but somehow I stopped visiting it.

I recently re-discovered MUO and this article on the Windows Movie Maker (WMM) video editor is an example of the kind of useful content wich MUO has always had. I'm glad I found it.

Yeah.. yeah, I know. Some people will poo-poo WMM but the fact remains that it gets the job done and there would be a lot more videos being watched if more people used something…anything…even WMM.

I think one of the oft-overlooked values of WMM is that it gets a person into the video 'game´'. On the other hand, if a person buys and/or tries a more sophisticated (and also certainly more complicated and expensive) piece of video making software and then quits because the software is so complicated…  what good does that do anybody?

In my view…none.

I think it's better to learn to fly in a biplane 'trainer', i.e. something relatively easy like WMM, than get killed or scare the hell out of yourself in an ultra modern jet. I think the modern jet (i.e. the sophistical video software) can come later. There might have been a time in the past when getting good, raw video material was hard but the advent of incredibly capable smartphones with excellent video-taking ability changed all that.  

In fact, our iPhones, Samsungs, and other smartphone brands have more video capability than what Hollywood was using 50 years ago. The bigger challenge now is turning those 'frames' into a finished product. That's what WMM helps us do. 

Another important point for aspiring video producers to remember is that video slideshows are always effective and popular and they are a great way to start producing videos. One can very easily use pictures (and even graphics) in WMM to make very entertaining and/educational video slide shows….even with music and narration.

I had actually forgotten that I had WMM on my new Acer laptop but I did realize that I needed to start making videos of some kind from the voluminous amount of pictures and videos that I've accumulated since I've been living here in Barranquilla, Colombia. When I saw the above referenced MUO article about WMM, I looked on my machine and was pleased to see that, sure'nuf…there it was.

So, I'll be making some videos soon. I've got a group here on Markethive (MH) called, "Why Retire In Colombia" and that's where I'll be putting my videos (about Colombia). If you're in MH, I invite you to join that group. If you're not in MH, well….I guess you need to join, don't you?

You can get into Markethive right here: It's free and there are a lot of other features within our cordial and highly supportive community that you'll be able to use (especially if you're doing any kind of marketing on the internet).

Don’t Believe These 5 Common VPN Myths

Don't Believe These 5 Common VPN Myths

A few days ago I published an article about VPNs (Virtual Private Network) entitled Advantages of Remaining Anonymous Online. All five of my friends really loved it 🙂

But I continue to learn about VPNs and online security and today I saw this article about VPNs, again on, which further educated me about them.

For your edification, here's a summary and a few comments about common myths often associated about VPNs. I won't bother with any explanation of what VPNs are because I assume you already know thats. Here's the 5 Common Myths About VPN:

  1. You don't need a VPN if you aren't doing anything illegal:

    Yes you do. The issue isn't criminality or the absence of it. The issue is data security….period. VPN's, although still not absolute, total, unbreachable security, do give you the best single source of data security when you're online. An example of an appropriate place to use a VPN would be anytime you're using a public 'hotspot'.

  2. VPNs slow down your connect speed:

    Not necessarily…. as long as you choose a VPN with relatively close servers to connect to. A good VPN will have a large selection all around the world. You will still be, however, limited by your own local connection speed.

  3. A Free VPN is good enough:

    Not necessarily. It all depends on how much your data security is worth to you. There's no such thing as a free lunch….eventually. Don't forget that just because you're not actually talking to some sweet little VPN service technician that doesn't mean they don't have personal and operating costs. You generally get what you pay for. 

  4. All VPNs offer the same quality of protection:

    No….they don't. VPNs are in the encryption and protection game. That's a highly-valued and expensive skill in today's digital world. Just as in #3 above, you get what you pay for here too. The level of encryption is not universally the same across all VPN services.

  5. If you're using a VPN you can do anything you want online.

    No….also not true….not any more than condoms guarantee safe-sex. There are other issues to be concerned with.

Never forget that your privacy and data security are important and you never know how much they might be worth to wrong people or what they could do with your data or what they could do to you if they have direct access to your computer. Just like in the jungle, you might not need to be the fastest gazelle in the herd but you definitely don't want to be the slowest gazelle that the lion is chasing.




when your network needs the tools